The Care Bears are a very successful toy franchise from the 1980s. Over forty million of these stuffed teddy bears, made with a variety of colours, were sold from 1983 to 1987. Each bear had a name, a job and a symbol tied to it. For example, Bedtime Bear helps people sleep, and has a curved blue moon on his stomach.
The toys began life as characters on cards in 1981. Later, other toys called the Care Bear Cousins were introduced.
They also gave way to three animated movies for the cinema in the mid-1980s. A related TV series from DIC and, later, Canada’s Nelvana Limited came out at almost that same time.
Recently, Care Bear toys have been brought back in a new edition for the twenty-first century. As part of this comeback, the Bears appeared in their first DVD movie in 2004.